/25 Google Adwords Quiz The number of attempts remaining is 10 1 / 25 What type of targeting allows you to show ads to users based on their interests? Contextual Targeting Demographic Targeting Behavioral Targeting Geographic Targeting Keyword Targeting 2 / 25 What does the "ad rank" determine in Google Ads? Position of the ad Quality Score CPC Impressions Clicks 3 / 25 Which type of ad format appears in search engine results? Display Ads Search Ads Video Ads Shopping Ads All of the above 4 / 25 In which format can video ads run on Google Ads? Video Search Video Display YouTube All of the above None of the above 5 / 25 What is the first step in setting up a Google Ads campaign? Define budget Choose targeting Set goals Create ads Select campaign type 6 / 25 Which tool is used for keyword research in Google Ads? Google Trends Google Analytics Keyword Planner Google Search Console Google Tag Manager 7 / 25 Which of the following can be targeted using location targeting in Google Ads? Cities Countries Radius around a location All of the above None of the above 8 / 25 Which Google Ads feature allows advertisers to create multiple ads for testing? Ad Rotation Ad Scheduling Ad Extensions Keyword Planner Campaign Manager 9 / 25 What is the main benefit of using ad extensions? Increase visibility Reduce costs Improve quality Decrease clicks Enhance SEO 10 / 25 Which metric indicates the cost incurred for each conversion? CPA CTR CPC CPM Quality Score 11 / 25 Which metric measures the percentage of clicks on ads compared to impressions? CTR CPC CPM Quality Score ROAS 12 / 25 What does the term "impression" refer to in Google Ads? Click on an ad Ad displayed User engagement Purchase Bounce rate 13 / 25 What is the primary objective of Google Ads? Drive traffic Increase sales Brand awareness Improve SEO Reduce costs 14 / 25 What does ROAS stand for in the context of Google Ads? Return on Ad Spend Rate of Ad Success Return on Average Sales Revenue of Ads Rate of Sales 15 / 25 What is the benefit of using automated bidding strategies? Save time Increase clicks Decrease costs All of the above None of the above 16 / 25 What is the role of the Google Ads auction? Determine ad ranking Set budget limits Evaluate keywords Track conversions Optimize ads 17 / 25 What is the purpose of the Quality Score in Google Ads? Ad relevance Bid adjustment Budget control Ad position Click-through rate 18 / 25 Which of the following is a goal of using negative keywords? Increase clicks Exclude irrelevant traffic Increase impressions Lower CPC Improve Quality Score 19 / 25 Which type of campaign is best for increasing website traffic? Search Campaign Display Campaign Video Campaign Shopping Campaign App Campaign 20 / 25 Which of the following is NOT a bidding strategy in Google Ads? Target CPA Maximize clicks Enhanced CPC Fixed Bid Target ROAS 21 / 25 What is a benefit of using remarketing in Google Ads? Attract new customers Increase brand loyalty Target past visitors Reduce ad spend Improve CTR 22 / 25 Which type of Google Ads campaign is specifically designed for e-commerce? Shopping Campaign Display Campaign Video Campaign App Campaign Search Campaign 23 / 25 What is the maximum character limit for a Google Ads headline? 30 characters 20 characters 50 characters 25 characters 40 characters 24 / 25 What is the purpose of conversion tracking in Google Ads? Measure ad performance Increase CTR Reduce CPC Improve Quality Score Enhance targeting 25 / 25 What does CPC stand for in Google Ads? Cost Per Click Cost Per Conversion Click Per Cost Cost Per Customer Click Per Campaign reCAPTCHA field is required please complete!Your score is 0% Restart quiz